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TrustYou and ReviewAnalyst unite for global social media monitoring
Travel social media monitoring brands TrustYou and ReviewAnalyst have formed a strategic partnership to combine their technology and coverage on a global scale. The deal between US-based ReviewAnalyst...
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Hotel reviews: rants vs raves, impact on loyalty and revenue [INFOGRAPHIC]
There is no better complementary combination than guest reviews and social media in travel industry. This alliance has changed the way people travel, and also altered the way brands run their...
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Inside the murky world of gaming hotel reviews (and TripAdvisor’s stealthy...
It’s a concept that has been talked about for years – companies that work on behalf of hoteliers to deliberately seed reviews on TripAdvisor for a fee. But we now have evidence of a company – Hotel...
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